Peleton Making Major Moves For Their Customers

Peleton Bringing Live Sports To Its Fitness Devices

Peloton, the fitness powerhouse, is stepping into the live sports arena by offering live NBA and WNBA games through its entertainment hub for the first time. Subscribers with NBA League Pass access can now break a sweat on Peloton devices while watching games in real-time or on-demand. This strategic move broadens the NBA's broadcast reach and diversifies its fan base as the league gears up for new media rights negotiations. Meanwhile, Peloton's stock, which once soared to pandemic heights, is currently on a rollercoaster ride.🏀📺

Find out more about Peleton’s basketball experiment by David Rumsey on Front Office Sports by clicking the button below!

90-Year-Old Grandma Sets Half Marathon Record

Dot Sowerby, a remarkable 90-year-old athlete, shattered records at the Chicago Lifetime Half Marathon, setting a new American women's record for the 90-94 age group with a stunning time of 3:33:47. This inspirational woman has a history of making history; earlier this year, she broke the 1,500-meter world record for women over 90. Despite her late start in running, Sowerby's passion and determination have taken her to incredible heights. Her son and others initially doubted her long-distance running capabilities, but she proved them all wrong, showcasing her incredible strength and spirit.🏃‍♀️👵🏻

To learn more about Dot’s incredible story by Mallory Arnold on Womensrunnin.com click the link below!

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